SEO Glossary

Absolute Link: your link in which displays full path of an internet site URL that is related to.
Adsense: Googles contextual advertising network.
Adwords: Googles advertisement and link public sale network.
Alt Attribute: this criteria textual content that is connected with a great image.
Analytics: this data as well as metrics accustomed to measure as well as examine an online site performance.
Anchor Text: that copy that is clicked on to activate as well as stick to a web page link in order to another worl d wide web page.
Backlink: a link to a website.
Black Hat: some sort of phrase utilized to identify almost any SEO methods utilised that will change this search engines.
Blog: brief to get world wide web log, a website is really a website that is ordinarily utilised for a openly offered private journal intended for a great individual.
Click Through Rate (CTR): the number connected with clicks using a link, to be a fraction from the amount of views of the link. (( # of clicks / # involving views ) x 100)
Cloaking: a black-hat SEO technique that manipulates search engines like yahoo through with specific subject matter functioned as much as your research motor spider that's different next what exactly normal web surfer sees.
Conversion Rate: metric to evaluate your helpfulness of any transformation work may be site visitors whom took the required action divided from the whole quantity of visitors in a provided period period.
Cost Per Click ( CPC): the amount an advertiser will pay an ad host every time a guest clicks for the publishers link. (see Pay Per Click)
Cost Per Thousand (CPM): the actual charge every thousand folks looking at a strong advertisement or even listing.
Crawl: the actual actions regarding google spanning throughout the Internet even though changing their own databases with websites.
Delisting: the particular removing on the web site coming from a engines like google results.
Description Meta Tag: a meta tag conveying that subject material of the web page.
Directory: when you search website whose index chart is produced by way of people editors.
Domain Name Server (DNS): a personal computer of which translates human-friendly URLs (words) into computer-friendly IP addresses.
External Link: a connection coming from one more site that will links in order to yours.
Google: the most utilized google search inside world today, also called your Big G.
H TML: Hypertext Markup Language could be the arranged of markup symbols injected towards some sort of file designed for display over a World Wide Web web browser page. Index: pc hardware training engines database, composed of almost all the web pages they have crawled as well as recorded.
Internal Link: a connection that exists and hyperlinks to some other web sites within your own website.
Keyword: the actual word(s) or phrase(s) someone kinds right look for box.
Keyword Density: a new formulation to ascertain this consistency a keyword and key phrase will be viewed for a web page. The method is the overall availablility of text within al keyword mentions torn through the whole amount of words for a page. Keywords need to fall in between couple of and 8 percentage density. (see keyword stuffing)
Keyword Meta Tag: your meta label listing the chief keywords and also search terms which have been covered on this web page.
Keyword Stuffing: a blackhat strategy to manipulate search engines like yahoo by means of overly displaying a search term or keyphrase, unnecessarily.
Landing Page: that destination site some so rt of customer reaches its destination when clicking using a link.
Link Bait: a way to get outside hyperlinks generated by developing a beneficial part with subject matter which is worth linking returning to your site.
Link Spamming: a dark ushanka method helpful to yield as well as purchase fake external links to be able to change search engine rankings.
Long Tail: your phrase given for just a group of keyword phrases that is usually additional aimed (example: puppies vs. brownish masculine shih tzus)
M?Meta Tag: will be html code elements familiar with supply a specific set of metadata about a web page.
One Way Link: an outside link of which will not necessitate your website to hyperlink returning to which site.
Outbound Link: a link out of your how do people a good additional website.
On-Page: pertain for you to SEO aspects which might be inner into a web-pages resource code.
Off-Page: pertains to SEO variables which might be addit ional with a web-pages resource code.
Organic Traffic: page views created due to this fact involving getting listed with a google search (vs. compensated traffic).
PageRank: Googles warning of a special web sites value.
Paid Traffic: site visitors generated consequently with implementing paid out advertisings (vs. organic traffic).
Pay Per Click (PPC): just how much an marketer makes sense an advertising web host each time a visitor critical upon the actual entrepreneurs link. (see Cost Per Click)
Rank: the actual situation on the website page inside a search engine.
Reciprocal Link: a new website link from a website of which hyperlinks returning to your site, in exchange for backlinks to that website.
Robots File: A word report slipped into a new web sites origin directory that instructs google search spiders to be able to dismiss several web pages or even directories. Some bots value all these instructions, people neglect them.
Sa ndbox: some sort of hypothesis this makes reference into a moment probationary time in which an internet site must move through.
Search Engine: A website or maybe software that allows Internet users to search some sort of data source connected with web pages, papers and also other facts to the web. The most in-demand engines like google are Google, Yahoo, as well as Bing.
SEO: Search Engine Optimization the look in addition to fine-tuning belonging to the content on the page in order to enhance its location throughout natural, organic look for results, which includes variations for you to code plus shown content.
SEM: Search Engine Marketing every marketing activity concerning research online site, which includes marketing and advertising on seek out consequence pages, finding cash for placement.
SERP: Search Engine Result Page, the actual web site that show the effects of a search.
Sitemap: a record established around XML arrangement this will hel p optimization spiders differentiate this composition involving your site and advices these individuals exactly how typically to crawl specific web pages on your own web page (not in order to end up being perplexed with a strong HTML sitemap).
SMO: Social Media Optimization
Spider: a piece of value (packet) that is definitely delivered from a search serps to help crawl the world wide web to make plus modify it has the look for engine database.
URI: homogeneous reference indicator looks at your link which is one lower as opposed to internet websites home/index page. (example: http://www.seomomo.com/seo.html)
URL: very easy resource locator some sort of basic time period talking about a website link.
White Hat: a term utilized to explain SEO methods in which adheres to correct and appropriate on-page plus off-page optimization.